Throughout
India, people trust our brands. From toothbrushes
and toothpastes to soap, confectionaries and
cough syrups, every day our products improve
the quality of life for consumers across the
nation.
Oral
Care:
Anchor
White Toothpaste : The
first product from Anchor Health & Beautycare
was Anchor White Toothpaste. This regular
white toothpaste became a popular name
in many households across the country
and has coveted the recognition and
certification of the prestigious British
Dental Health Foundation. The toothpaste
is 100% vegetarian. It is no wonder
then that it has also gained the recognition
of the Vegetarian Society of London.
Today Anchor White has captured a significant
8% market share in the competitive oral
care segment. Anchor White toothpaste
works on a unique Germ Fighter Anchor
Grip Formula. This unique formula along
with its Active Micro Cleaners helps
prevent the build up of germs around
the gum line and in-between the teeth.
Resulting in strengthening teeth right
from the roots, fresher breath and healthier
gums.
It is available in 50gm, 100gm, and
200gm packs.
Anchor
Toothpowder : The
solid version of toothpaste is especially
made for the rural markets where people
prefer toothpowder to toothpaste. Anchor
toothpowder works on a unique Germ Fighter
Anchor Grip Formula. This unique formula
along with its Active Micro Cleaners
helps prevent the build up of germs
around the gum line and in-between the
teeth. Resulting in strengthening teeth
right from the roots, fresher breath
and healthier gums.
Anchor
Gel Toothpaste : Anchor
Gel toothpaste with Active Micro Cleaners
and a cool mouthwash releases fresh,
new breath and delivers shiny, white
teeth. The gel toothpaste also works
on the same unique Germ Fighter Anchor
Grip Formula. The difference is, the
gel toothpaste is formulated for teenagers
and sports a young, energetic image.
Anchor
Toothbrush : Anchor
Toothbrush is the first and only Indian
toothbrush to win the British Dental
Health Certification (BDHF) recognition.
There are 10 different categories viz;
Ultra Care, Excel, Super Care, Junior+,
Hi Care, Hi Care Zig Zag, Flexi Care,
Wave and Wonder Grip Each brush is scientifically
designed for effective brushing and
caters to individual needs.
